Craigslist attracts over 10 million unique daily visitors, making it one of the most popular websites in the country. Its ad structure is city-specific, allowing you access to extremely relevant traffic. For these reasons, Craigslist is a powerful asset for real estate investors. Here are four ways Craigslist can help your real estate business today:
Sell a house. When you list a property in the “Real Estate for Sale” category, you’ll reach a vast market of real estate buyers. Make sure you list the house in the city closest to where it is located, even if you live and work in a different city. For example, if you listed your property in the city you work from, but it was located in a nearby city, very few of the Craigslist users who saw the ad would be interested. Make it as relevant as possible by listing it in the city section where it is located.
Build a buyers list. Even when you have a likely buyer lined up for your property, it can be smart to leave the ad up a little longer. This allows you to build a list of people who are interested in that specific type of property, which you can find properties for and contact in the future.
Find workers. If you have a fixer-upper that needs specialized work, Craigslist is a great way to find workers. You can look through the “Skilled Trade” category and find the specific craftsman for the job. Another option is to post an ad explaining exactly what you’re looking for and then let interested workers contact you.
Find renters. Whether you have a home, condo, apartment or trailer for rent, Craigslist can help you find the right renters. Just make sure that you are specific in your ads and that you post them in the correct category.
